I was just interviewed via video by Rebecca Cowan (pictured here) for her new program The Client Love Connection. We had such a lovely conversation. I made some pretty impressive drawing on my white board for her. We seemed to resonate a lot on our concerns about the marketing world. So I asked her to […]
the client love connection Read More
When I do my workshops, I often get people to brainstorm the types of content they might use to stay in touch with the people on their lists. And people come up with great ones. So, here’s the harvest from my past few workshops. I hope it inspires you with ideas. Notice how many of
51 examples of content for blogs, social media and newsletters Read More
“How do we run workshops that sustain us financially – without selling out soul?” That’s a question that’s been on my mind a lot lately. So, I’ve been in the seminar industry since I was in high school. It started out with working for a franchise of Anthony Robbins and Associates, then leading workshops across
ever been to a ‘gross’ workshop – share your story! Read More
Today I had a fun chat on googlechat with my pal Jaime Almond about how one goes about approaching a hub. And I thought I’d share it with you here. Jaime: I totally want to see you do a Become a Super Hub workshop have it be really hands on that would be so much
thoughts on approaching a hub Read More
You may have heard of Green Drinks. It started in England years back and now is in over 600 cities globally. It’s an event where people in the ‘green scene’ (e.g. academics, entrepreneurs, ngo or government workers) can get together to meet each other in a casual environment. We host one here in Edmonton and
green, indigo and foodie drinks Read More
One of the most brilliant and beautiful minds in conscious marketing today is Suzanne Falter-Barns. A lot of people ‘talk’ about spiritual marketing – but it’s often from a ‘how do you USE ‘the secret’ to draw in more clients’ and Suzanne’s approach feels so much cleaner, clearer grounding and uplifting to me. I commend
How to Fill Your Events By Simply Being Love Read More
Sometimes marketing can be inspiring. Other times it can leave us feeling really, really horrible. And I want to invite you to share you stories of when it’s felt really awful. Why? Because I’m working on a book (working title: ‘Marketing for Hippies’) and sometimes the best way to help explain the difference between conscious
Share a story about ‘gross marketing’ . . . Read More
A client of mine from Toronto, Dee Dussault (pictured to the left), has figured out a great way to become a hub in the holistic scene. Throw a party. Once a month, on the Friday nearest the new moon, she hosts her New Moon Parties. She describes it this way . . . Every month
Years ago – I did a survey of my clients and invited them to share their Holistic Practitioner Horror Stories. I got quite a few – and there were four patterns that showed up. Trait #1 – Arrogance Symptoms: The practitioner acts as if they have found “the answer to all things”. They treat clients
Four of the Most Client Repelling Traits A Practitioner Can Have Read More
So, I think parties are one of the best marketing tools ever. I’ve been talking about it more and more – and here’s some proof! This is an excerpt from an interview I did with Joel Monk (JM) and Laurens van Aarle (LV) of Coaches Rising in Amsterdam. I think you’ll dig it. JM: So
Parties as Marketing Read More