– The Puttering Sessions –
So . . . I’m honestly not sure how to begin this sales letter and so I’m going to lay out some threads and tie them together in the end into my strange offer for you.
Years ago, I met the good Alex Baisley. He said one of the smartest things I’ve ever heard about business: start with the lifestyle you want and then back your business into that.
Too many start a business and then struggle to get any quality of life out of the machine they’ve set into motion.
So, lifestyle first. That’s thread #1.
Thread #2 is this . . . our lived environments have a tremendous effect on us. If our environment is cluttered our minds will likely be cluttered. If our environment is beautiful then we tend to be fed by that.
Thread #3 is that I find it really difficult to stay on top of tidying and keeping my place as well organized, dusted, swept, and cared for as I’d like to. I tend to only tidy when friends are coming over and I can feel like I’m feeding two birds with one hand, or I’ll tidy while I’m on the phone with folks, which isn’t that often anymore.
Thread #4 is this: I don’t do much one-on-one work, although I love it, because I resist scheduling pretty much anything and being on the phone for coaching work requires that I sit down and do nothing else but be on the phone, focused and attentive.
So, here’s my unusual offer: The Puttering Sessions.
I normally charge $300/hour for my coaching.
But, as you might have noticed, it’s not something I tend to promote.
So, here’s my strange offer to you: A few times a month, I’m offering up a few one-on-one coaching sessions for $100 each. You only need to sign up for one. There’s no pressure to ever sign up for another. This isn’t a package deal. It’s just a wee, little call between you and I.
“Hearing idea after idea after idea burst into life!”
“What can I say, you’re truly a gift. I thought the Puttering Calls were a genius idea and being on the phone with you and hearing idea after idea after idea burst into life, while I think you were washing the dishes, was like a conveyer belt delivering one amazing present after another.” – David McMullan
“The quality and energy of the ideas we generated this session had a potency that surpassed many other coaching experiences in my past.”
“There’s something magical about chatting with Tad while he is wandering his house doing chores, and I am doing the same. Maybe it’s the kinesthetic activity stimulating thought, or maybe it’s that I began with a juicy inquiry for myself, but the quality and energy of the ideas we generated this session had a potency that surpassed many other coaching experiences in my past. I initially signed up for this because the quirkiness appealed to my sense of humour, and I was curious what it would be like to be coached by a guy washing the dishes. But it was practical, useful, and great value for the price. I will be back!” – Pamela L. Alexander, Voice Coach & Performer, compassionatevoice.ca
The catch is that I’ll be puttering and tidying while we chat. I’ve just completed a month of these and the feedback has been overwhelmingly positive. And my house has never been tidier. When I first launched this offer, I wasn’t sure if it was a good idea. And now, after just a couple of months, I can’t imagine my life without them. I think this may be one of the best business ideas I’ve ever had.
To be clear: I’ll pause and take notes when I need to. I’ll make a list of things to send to you post call. But you’ll hear the tinkling of dishes, the water running as I scrub my sink, doors opening and closing, etc.
“One hour of Tad’s time and focus was perhaps the most generous, most impactful and most challenging sessions I have ever had.”“I recently had the pleasure of a puttering session with Tad Hargrave. It was phenomenal. I have been reading blog posts by, watching videos featuring and taking various niching offerings with Tad for several years now. They have all had a great impact on my work.The puttering session was different. One hour of Tad’s time and focus was perhaps the most generous, most impactful and most challenging sessions I have ever had.Tad fully invested the vast power of his knowledge and curiosity into my idea. He didn’t hold back. I started with a desire and a mediocre idea. He challenged me to go way deeper than I imagined possible. It’s been almost two months and I’m still working away at the challenges Tad put before me.If you know Tad and you want to be challenged to go way deeper into your work, these sessions are for you. If you are looking for a pat on the back and have your ideas validated, you might want to look elsewhere.I’m still blown away by how much impact such a short session has had on my work.” – Jim Dalling, gestaltnovascotia.ca
The conversation will have a more casual tone to it.
I’ve had many such conversations with friends done in just this way where I was coaching them but also puttering as I did so, and those impromptu sessions went really well.
“There was something refreshing about being able to talk an idea out with Tad.”
“My puttering session was just what I needed – laser focused and full of value. Towards the end of our session I felt like I was having a number of awesome and inspiring breakthroughs and new ideas. There was something refreshing about being able to talk an idea out with Tad – who I’ve never met! – and experience what it felt like to share my ideas for the “first time” and get some super candid and honest feedback around it all.” – Allegra Stein, allegrastein.com
A smaller catch: If the session goes well, I’d like to get a testimonial from you that I could use to sell future puttering sessions to those who don’t believe that puttering and productivity can go together well.
If this is of interest to you just select the date and time that works best for you from below and I’ll chat with you then.
Note 1: No written materials during the call. It must be something we can do while I putter. So a sales letter, event write up or website review that would require me to be locked down at my computer for the whole call is out. I don’t mind taking a peek but if we can’t talk about it while my hands are deep in the suds doing dishes, it’s not going to work.
Note 2: I won’t read things you send me before the call. We’re just chatting on the phone. That’s all. I am doing this to get away from spending time on the screen. If this call requires me to read something you email me then it’s not a Puttering Session anymore.
Note 3: It’s important to have realistic expectations about what can be achieved in a call. I recently had a call with a woman who, at the end of an hour (where I worked very hard to help her make some progress in her finding her niche) expressed her sincere disappointment that she hadn’t figured out her niche statement. My mind was boggled by this. She seemed to imagine that something that had stymied her for years would be wrapped up with a neat little bow in an hour?
This way lies madness.
If you are coming with expectations such as this, please don’t book a session. Please go and find someone else to be disappointed by. What I can offer is the very real likelihood of modest but meaningful progress in whatever you bring. That seems to happen consistently. This is just you and I chatting for an hour. That’s all. It’s not much but it might just be something deeply worthwhile.
p.s. If you think you’ll be able to stay on track, you’re welcome to putter too. Why not get marketing coaching and a cleaner home or office at the same time? As long as we’re both willing to pause and really focus, write notes etc. when needed, this should go swimmingly.
p.p.s. If you want to record your Puttering Session on your phone or device, that’s fine by me. Then you can go back to it or listen over again, some people find this helpful, I leave it to you.
p.p.p.s. This idea has done so well that other colleagues of mine are doing the same thing. Danielle Gardener of Quiet Marketing fame is doing her Pottering Sessions (the British way of saying it). Mentorship Program alumnus Melanie Fielstra is leading her nutritionally focused, GAPS Diet, Puttering Sessions. I’ve heard of others doing coaching while they walked in the Redwoods with people (either in person or on the phone). I’ve heard of people offering coaching while working on their short-range golf game (Putting Sessions). I encourage you to come up with your own spin on this and try it yourself. It’s the best business decision I’ve ever made. And you can check out more of my thoughts on building a business model that works for you here.
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“He helped me move forward in my marketing.”“My recent puttering session with Tad was extremely helpful. We covered a lot of ground and I got all of my questions answered. He helped me move forward in my marketing.” – Don Ollsin Herbal Mentor, grassrootsherbalism.com*
“His suggestions feel doable, not scary or smarmy.”“My Puttering Session with Tad relieved the anxiety I had about marketing my business. His organic approach to marketing really resonates with me, as a shy person with a great idea. Tad taught me some basic marketing principles, he helped me define my ideal client, and he suggested many ways of reaching out to find my people. His suggestions feel doable, not scary or smarmy, which is a big relief to me. Thank you Tad!” – Nan Krueger*“He was able to see that what I thought I needed work on wasn’t the real issue at all.”“My puttering Session with Tad was perfect. For a moment Tad seemed a bit more distant than usual, and in the end that was exactly what was needed. He was able to see that what I thought I needed work on wasn’t the real issue at all. His ‘detached’ state (maybe doing dishes?) worked perfectly to see that. Now I am working part time as the Development Manager for a small non-profit that I absolutely love, getting paid to make the world a better place. And that was ALL because of this convo with Tad.” – Wil Carlos, wilcarlostraining.com*“Tad really listened to me and my goals.”“The session was great because Tad really listened to me and my goals. I felt he gave me solid homework to do that utilized his techniques but focused specifically on my profession as a homeopath. It was great to have someone say, ‘Here are three solid things you can do to expand your connections. Work on those!’ But, again, most importantly, I felt Tad listened. Through that listening I was invited to go within and find my own answers and solutions. Thanks Tad.” – Beth Goodwin, goodhomeopath.com*“Tad gave me some awesome tips to honour both the artist and the healer.”“Even though I wanted to be puttering away myself during my Puttering Session with Tad, I tried to focus and get the most out of it. Wow. What a productive hour it was! I didn’t really notice that Tad was puttering, he was obviously listening attentively to my rambling. I was a bit worried that I would waste the time by not being clear about why I’d signed up for the call. But, somehow, miraculously, Tad managed to focus for me, and he quickly helped me verbalize some ideas to move forward in my business. I’m an artist and a healer and often find myself in limbo between the two. Tad gave me some awesome tips to honour both the artist and the healer. A very worthwhile hour spent with some concrete ideas to pursue. And definitely a bargain! Thanks, Tad!” – Barbara Sinclair, barbarasinclair.com