To get your Facebook posts seen by your ideal audience — reliably — it’s become increasingly necessary to use Facebook Ads to spread your message or offerings. You don’t have to spend a lot. Just $30 per month on targeted FB ads will go a long way. In this video, we discuss the 3 steps […]
Facebook Marketing with George Kao Read More
I’ve known Corrina Gordon-Barnes for a few years now and my respect and affection for her have only deepened. She coaches, consults and runs a very fine blog for conscious service providers. She’s got a lot of thoughts worth hearing about how to create a blog for yourself and how to do it in such
Blog for Clients: An Interview with Corrina Gordon-Barnes Read More
In researching for this blog, I discovered some gems of how farmers were using social media. But it raises the important question. Why use social media? And what should you post anyway? I don’t think you need social media as a farmer. I don’t think it’s going to be the engine that drives the most
Farmers Market Marketing Series #6: 76 Real World Examples of Farmer’s Using Social Media Read More
So, once you’re on social media, how do you use it as a farmer? Besides posting sweet, sweet selfies of yourself and your animals I mean. The first thing to know is this, if the only thing you do on social media is try to sell people and flog your wares, people will tune you out
Farmers Market Marketing Series #5: The Three C’s of Social Media Read More
Even if you barely use it, social media makes it easier for customers to find you and connect with you. It allows you customers to tag you in comments and draw more attention to your farm. In today’s world, it is expected that you’ll have at least a basic social media presence. IDEA #1: Find out
Farmers Market Marketing Series #4: Two Simple Ideas on Social Media Read More
One World Likes “I arise in the morning torn between a desire to improve the world and a desire to enjoy the world.” ~ E. B. White What do Trinidad and Tobago, Namibia, Saint Lucia, Sierra Leone, the Solomon Islands, Uganda, Singapore, the Federated States of Micronesia, Nigeria, the Philippines, Papua New Guinea, Seychelles, Sudan, Vanuatu, Barbados,
Guest Post: How I Got 11,000 Likes on My Facebook Page in Six Months Read More
Tim Emerson is a graduate of my Niching for Hippies course and someone I did a case study on a while ago. He’s also a big believer in the power of slow marketing. When Tim told me that he had over 8,000 fans on his facebook page whereas I only have a half of that,
Guest Post: How I added 8,000 Facebook fans in 5 months Read More
Ton! Cade Bambara once said that, ‘the goal of the revolutionary artist is to make the revolution irresistible.’ And that makes me think of Lucas Coffey (pictured below). With whom I just had a super interesting meeting about his project Music is a Weapon. There were a lot of ideas and lessons that came up
Everyone will tell you that you need to get on social media. Except Louis C.K. And maybe he has a point. You can click here to watch. (This is super funny.) [vsw id=”xSSDeesUUsU” source=”youtube” width=”425″ height=”344″ autoplay=”no”]
louis c.k. hates twitter Read More
I just wrote a facebook note that got a school two new perfect (and much needed) teachers in less than two weeks. And it reminded me about some important marketing principles. A couple of months ago, I got to reconnect over drinks with two old school mates Rachael and Netta (pictured right). We went to
six marketing lessons from a recent facebook note Read More