If you’re like me – you hate hype. You hate slick anything. You hate pressure and pushing. And yet – you’ve got something valuable to offer. This is the quandry of many a hippie in business. The need to market – and yet the shame surrounding the marketing. Here’s a provocative question that Thomas Leonard […]
The Top 10 Ways to Market Your Talents Shamelessly Read More
Here’s a provocative and controversial blog post about marketing through the lense of man meeting a woman. For me, it’s actually not a big stretch because I think marketing is all about building relationships. Imagine, for a moment, that you’re a man. You’re walking down the street and you see a woman who lifts
Marketing, Safety and Men & Women Read More
In my mind, Ari Galper has single handedly transformed and revolutionized the world of cold calling. He’s taken something everyone hates and turned it into something people love. A minor miracle – here is just a taste of what he’s got to say on the subject. Check out his website for more (and a free
How to Do Cold Calls Hippy Style Read More
Ari Galper hits a homerun with this piece as he describes his unique approach to reach decision makers without pressuring or tricking anybody. Brilliant. 7 Ways to Stop Chasing Decision Makers By Ari Galper, Founder of Unlock The Game ™ You probably know this scenario well: Your main contact at a company has expressed interest
7 Ways to Stop Chasing Decision Makers Read More
Another brilliant piece from Ari Galper about how to send that ‘first email’ to someone you think could be a good fit for your products or services. This is worth its weight in gold. How to Use E-Mail “Cold Calls” Without Falling into the SPAM Trap! By Ari Galper, Founder of Unlock The Game™ “I
How to Use E-Mail “Cold Calls” Without Falling into the SPAM Trap! Read More
Ari Galper is one of the people I respect most in the world of sales. I’ve rarely seen anyone address the conversation about integrity in selling more directly and head on and . . . with more integrity. Here’s a great article from him about sales. 7 Ways to Sell and Retain Your Integrity by
7 Ways to Sell and Retain Your Integrity Read More
So, Jesse Koren and Sharla Jacobs (pictured here) are a bit brilliant. This amazing husband and wife team run Rejuvenate Training and help holistic practitioners to build a practice where they make $10,000/month working only three days per week. When I first met them I learned a bit about their notion of ‘heart selling’ vs.
3 Essential Questions to Ask Before Sharing What You Do Read More
One of the best books I’ve ever read on marketing is Monopolize Your Marketplace. I’ve read dozens of books on marketing and this is one of the few ‘must haves’ for a marketing collection. Truly. I might just reread it soon actually. It’s one of the best organized and well structured and through books on
There’s A Reason Those Artists Are Starving Read More
At the beginning of September I went to an event for folks who do similar things to me. With the likely exception of them all being far richer than I am. While I was there I met Morgana Rae from www.abundanceandprosperity.com And I really liked her. She works to help people clean up their relationship
Sick of Self Promotion? Read More
Did you know that Youtube is the second largest search engine on the planet – next only to google? Online video is becoming more and more used. It’s a more and more powerful tool to get your message out there – whether you be for profit or non-profit. Online videos are one of the most
Online Video: How YouTube is driving innovation Read More