Tad’s Rants

Get Rejected Faster

So many people are scared of getting rejected in business. I get it. But the fear of rejection comes from the idea that there’s a way to move through this world without being rejected which isn’t true. What’s really going on in those cases is that the people have figured out only how to delay …

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Don’t Mess With Their Rice Bowl: Seven Business Lessons from Ten Recent Workshop No-Shows

  I want to tell you a story. I know that, on this blog, I share a lot of “how to’s” and philosophical pieces and there can be the risk of people thinking that because I generally post positive things, I must never mess up, I must have everything together and I must never get frustrated …

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Why “Stop Playing Small” is Bullshit

Born in the Autumn of 1904, Alberta Christine Williams returned to her home in Georgia from teachers college and taught for a short period before getting married to her husband on Thanksgiving Day in 1926. At the time female teachers were not allowed to work while they were married, so Alberta had to give up her job. However, …

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80 Minute Video: Conversation on Transparent Marketing with Simon on the Sofa

  I just had an 80 minute google hangout with a dear friend and colleague in the UK who’s known as Simon on the Sofa. We spoke about how marketing often feels ‘off’ even, sometime especially, when it’s called ‘conscious marketing’. We spoke about how dating and marketing were intimately connected and about the importance …

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a blog post in which I discuss why the whole economy is toxic, destructive and suicidal and yet… marketing is needed to fix things?

This is a different sort of blog than I usually write  because it’s not just about marketing. It’s about the context that marketing happens inside of. Namely, the economy. Of course, most of us have some very justifiable issues with marketing. Some of us wonder if even the whole ‘conscious marketing’ thing is bullshit.  But those issues are driven by …

a blog post in which I discuss why the whole economy is toxic, destructive and suicidal and yet… marketing is needed to fix things? Read More

polarize

I want to share something that might forever change the way you relate to marketing. It’s a notion I got from Mark Manson in the context of dating but I think it maps over perfectly into marketing. There are only three types of potential clients you will ever experience: responsive, neutral and unresponsive. Responsive people …

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