"That workshop changed the trajectory of my career"
“Over a decade ago, a friend suggested I attend a marketing workshop called, “Marketing for Hippies 101”. At first, it was a hard no for me. I was an ecstatic dance teacher and artist. Why would I go to a ‘marketing’ training? Wasn’t that for corporate types? The name of the workshop peaked my curiosity though and after a warm phone call with its creator, Tad Hargrave, my ‘no’ became a ‘yes’, and the rest is history.
That workshop changed the trajectory of my career; igniting me to take my dance practice (Dance Our Way Home) out into the world, in a way that was in alignment with my principles of loving-kindness, and has influenced how I share (with joy) my offerings out in the world ever since. Bonus: I also gained a friend and colleague.
Fast forward to 2021, I continue to be grateful for Tad’s generous spirit, heart and marketing expertise (humour and sleight of hand tricks), as I’ve been blessed to be a part of his Marketing for Hippies Membership… as a lifer! The full scope of this membership is rich in resources (videos, articles, courses), and almost-daily zoom calls where we can bring our copy writing, niching questions, point of view mapping, etc, to the table.) It’s a gift to not have to do business alone! It does takes a village.
I love Tad’s style and refreshing take on conscious entrepreneurship, his insights and trainings, and his membership community is stellar – with affinity groups for coaches, green businesses, healers and body workers, women’s empowerment and more. If you are like me, and are looking for inspiration and support in marketing, so you too can share your gifts to the right people, I highly recommend anything Tad does, especially his latest membership. And hopefully, I’ll see you there!”
Erica Ross, Creatrix: Artist, Dancer, Facilitator, Creativity Doula, Author & DJ, www.EricaRoss.com
“I finally feel I can express all parts of myself in my business without holding anything back.”
“When I first heard of Marketing for Hippies, I thought Tad was very genuine and sincere in his teachings. There were no workshops being taught in Vancouver at the time I heard of Tad. After some time, I heard that Tad will be teaching a workshop in Surrey. I signed up right away and really enjoyed learning from Tad. I was hooked on Tad’s videos, his point of view about marketing. I was very intrigued and eager to learn more. I felt he was absolutely a genius at marketing. I appreciated his honesty and calling out false sales tactics.
He spoke with conviction and authenticity and made marketing simple and easy to understand. I felt peaceful listening to his ideas about marketing. He shared that marketing can feel good when the purpose is not to sell, but filter for the right people.
After watching Tad’s work for sometime, I signed up for Tad’s Mentorship Program. I found it extremely helpful. With Tad’s support, I finally feel I can express all parts of myself in my business without holding anything back. Working with Tad, I feel validated. I had a hunch about marketing tactics that didn’t feel good, but couldn’t put my finger on it.
Hearing Tad have the courage to call out the inauthentic marketing tactics and saying things like, it is ok to be shy about selling. We are not supposed to like promoting ourselves. I felt seen. I have been burnt by coaches charging high prices for a package without qualifying the client and encouraging clients to do the same without determining the value. I did pay a huge price for a package that didn’t deliver the results and put me into debt. I still at times get clients who have paid large sums for packages to coaches and didn’t get results.
Therefore, I really appreciate Tad’s teaching on filtering the right clients and making sure to only take on clients that are a right fit. I am grateful for Tad’s work. He brings depth, compassion and integrity to his work that is very rare to find.”
Zahra Efan, www.femininebusinessmodel.com
“Tad is to Marketing what Steve Jobs was to Apple.”
“My first impression of Tad was “What a clean cut savvy Canadian!” When I finally checked his stuff out, I was beyond impressed. It made me relax and be ‘me’ around marketing. His guidance for me is: relax, be authentic and trust.
There’s so much that I’ve applied from him, I would not know how to start. Other than that I have a very different vision of marketing these days. It’s transparent, authentic and feels true and real. Tad is to Marketing what Steve Jobs was to Apple! We all need Tad in our pockets!”
“Now marketing is easy!”
“When I first heard of Marketing for Hippies, I thought “Yay! A hippie!” I find everything that Tad shares so inspiring and I can really pace the process so that my business grows comfortably. There’s no need to put more effort into marketing, just to keep on top of it with Tad’s videos and newsletters.
The most useful message that he’s given me is to say thank you. I applied his method of the win-win and mentioned it on my website and invoices. I say thank you as much as possible. I am grateful to be able to be a part of a win-win. I can be honest about the services that I provide and I truly feel that I have become a better therapist as a result of Tad’s teachings. Now marketing is easy!
Others would always tell me to work harder and put more effort into my marketing, which of course, they wanted to do for me as long as I paid them. It wasn’t necessarily unethical, it was just annoying. I love Tad’s work–how he does it and how he looks while doing it. If I felt more need to expand, I would buy more.
Tad, thanks for being you. I recommend you to all of my friends who could benefit from your wisdom and attitude.”
“I took a total u-turn after working with Tad.”
“When I first heard of Marketing for Hippies, I thought “here’s someone who cuts through the bullshit and is REAL.” First, I learned from one of Tad’s ebooks, which then led to two puttering sessions. I knew that I wanted and needed 1:1 sessions and Tad’s presence/listening skills were palpable (in spite of the puttering!). He had some practical suggestions to apply once the session was over.
The most helpful message that I’ve received and applied from Tad is: know your niche! I know this is bandied about a lot these days, but Tad drilled down and got to the sticky parts–the gaps in my ‘knowing.’
I’m just applying now the things that we talked about–I took a total u-turn after working with Tad. I’m connecting with my audience more, noticing what they say that they need and using this in my approach/copy/offerings. My experience of marketing now is much more positive! I notice a willingness to face it and get on with it, which wasn’t there before. In other words, I’m much less resistant. Thanks!”
Charlotte Young, www.charlotteyoung.com.au
“After working with Tad, I feel more relaxed and also more energized.”
“My first impression of Tad’s business was: fun name. Looks good. Knows what he’s talking about. At first I had a Puttering Session, and then I joined his membership because there was nothing in the way. I was curious and inspired and felt at home. From the beginning I was impressed with Tad and his work. He has created a lot of excellent material and a supportive community. The thing that’s stayed with me the most is Tad’s POV framework. I hadn’t seen it anywhere else.
I learned how to apply it more systematically when I work with clients, which has helped me build my own community and grow the number of enthusiastic clients. Tad also provides a lot of encouragement along the way.
After working with Tad, I feel more relaxed and also more energized. I don’t like the vibe of most marketing people. Many feel inauthentic, too polished, too money-centric. I found that I always did things differently, so I’m happy to have found a colleague and role model in Tad.”
Ingrid Lill, www.lillbranding.com
“Since working with Tad, I am excited to market my business.”
“When I first heard of Marketing for Hippies, I loved Tad’s confidence with the label, and noticed my own resistance to identifying as one. I was curious, but I didn’t have an urgent need to market.
When I changed my business, I needed to be intentional about creating a brand. I needed help that was based on more than just things to do. I needed help based on what I have to say. I love the simplicity of each module in the programs in his Membership Program and how they connect to and build on each other. There is no one-size-fits-all approach, and Tad doesn’t prescribe anything, he just encourages us to find our own way.
The most useful message I’ve got from Tad is “Don’t market yourself. Market your message. And then get clear on your message.” Since working with Tad, I am excited to market my business. I have clarity on what I offer and who it is good for, and I feel that I am the best at what I do.”
Staci Kat, www.stacikat.com
“The message from Tad that I’ve found most useful is to market the message not the person.”
“I first heard of Tad about a decade ago and I felt grateful for his presence. At first, I wasn’t in a place to apply the material. Since then, the message from Tad that I’ve found most useful is to market the message not the person.
In Tad’s membership program, I’ve found an initial energetic landing place to finally formulate my sacred contribution to the earth plane. Now that all of my skills are going into building my own audience, I resonate with the highest marketing mission axioms and strategies of Marketing for Hippies.
Thank you, Tad, for your wisdom and presence! My beloved within shares vast love for your offerings to use as a bridge from the mystical realms into the opening consciousnesses on the Earth plane who are preparing to move into the frequency of the New Earth!”
Philip Brautigam, https://vortxr.com
“My business feels more grounded and although that has resulted in more income”
“My impression of Tad landed when I saw pictures of him. I loved how he owned his hippie-ness in the way that he dressed and looked. That, combined with his clarity about marketing, what it means for him and his ability to speak simply and clearly made it clear to me that how he worked aligns with how I wished to show up. At first, I hesitated, because I have a tendency to pay for things and then abdicate my responsibility to engage in what I am buying. I use my intuition to make decisions and my intuition guided me to follow Tad via his newsletter/YouTube, etc. When his Membership offering showed up, that resonated as a way to engage that works for me.
I tiptoed into my engagement with Tad. Each video and each newsletter just confirmed that his approach resonated for me. I have a very low-key approach to marketing and I want to continue to create a business that I love and that sustains me financially, emotionally and energetically. I want to make an impact without losing my joy for life–that is a knife edge for me. If I lose my joy, then I tip over into depression. Tad presents marketing as a way to share your gifts and talents. It is about being authentically you. I particularly like his take on POV marketing.
Tad’s approach to niching and its unfolding is great as well. In the Membership, my progress reports have been really useful for me to stay engaged and directional. My business feels more grounded and although that has resulted in more income, it is more a sense of knowing there is place to go and a structure that can keep me on track. I have a degree in marketing and have always had a positive relationship with marketing.
What I love about the Membership is the ‘easy Tiger’ slow marketing approach. It reminds me that I can breathe my way into the world. I started my latest business in my 50s. I think at this stage that I learn from every experience.
In my experience, knowing about tools and processes is great, but heart-led guidance is what works. I don’t think that people who ‘sell process’ or ‘the way’ intentionally burn people–that is just where they are, and to be honest, I feel compassion for them. They are often people who believe ‘hard work’ is part of the formula.”
Anne K Scott, www.crossingfrontiers.co.uk
“Now, I don’t think of marketing as selling. I see it as sharing.”
“My first impression was that Tad and his business had a sense of genuineness and integrity. Though I haven’t signed up for a workshop yet, I’m getting a lot from Tad’s posts and videos. My primary thought when I saw Tad’s work was how refreshing it is to hear him speak in an authentic way directly to his community. The videos are real, there’s no need for hype or glitz.
One of the messages that I found most useful is to share your content and if people want more, they’ll find you. After seeing Tad’s work, I started a new series on YouTube and my site called “Coaching Notes.” I took casual videos of me outside speaking about some idea that came up during one of my coaching sessions. I’ve received very positive feedback! Now, I don’t think of marketing as selling. I see it as sharing.”
Doug J Moore, Ph.D., https://www.thriveandawaken.com
“I’ve enrolled twice as many clients so far this year than I signed all of last year. I upped my rates, so my bottom line has more than doubled.”
“When I first watched one of Tad’s videos, I loved it! I think it came up as a recommended video in YouTube. At first, I was interested, but overcommitted. When I could fit the Hub Marketing program into my schedule and he offered a three month payment plan, I jumped. I had watched Tad’s videos and gone deep into the older videos on his channel.
I liked the genuineness and Tad’s low-pressure delivery. I’ve since read several of his books and continue to prioritize watching his videos. I shied away from the Membership because of time and attention limits, and I’ll continue to watch for other opportunities that fit.
The most useful message I’ve kept from Tad’s teachings is that your niche is what you want to be remembered for. Since meeting Tad, my approach to marketing and selling has become much more relationship focused rather than tactical and funnel focused. I’ve started signing on new clients more consistently and they are much more open to my offers earlier in the process. I’ve enrolled twice as many clients so far this year than I signed all of last year. I upped my rates, so my bottom line has more than doubled.
I’ve always enjoyed Tad’s work, but now I love it. I’ve signed up for many other programs and my experiences have varied. In the others, I felt like I was being given a system, but there wasn’t flexibility within the system to leverage my individual strengths so I had spotty results. They also had come from a more numbers focused marketing and sales background which tended toward more high-pressure techniques and tactics. I also felt like I was paying more attention to the script they had me memorize than I was to the person I was selling to. As a more sensitive person, these techniques have never worked for me, and they make business a very unpleasant experience. Honestly, I was pretty gun shy about signing up for more programs.
In the Hub Marketing program, I felt like the framework was easily adapted to fit my personality, skills, and style in such a way that I was able to apply what we’d learned in our calls and experience an immediate and positive result. The support offered through the calls and the Facebook group were also helpful and the small group I was a part of during the program has continued to meet once a week for months, now almost a year later. I would love to see Tad offer programs that certify coaches and consultants to present your classes.”
Franklin Taggart, https://franklintaggart.com
“Finding Tad totally changed my relationship to marketing into something positive.”
“When I first heard of Marketing for Hippies, I was totally new to marketing and dreading it, so seeing “hippies” in the name really intrigued me and it was the first inkling I had that there was a way to do this that wasn’t icky, forced or corporate. I actually didn’t have much hesitation because I’d read enough from Tad that I knew I would learn a lot of useful things. It was his Marketing 101 online course that grabbed me, and I really needed some basic understanding of marketing, so it was an easy decision.
When I found Tad, I felt so much relief that there was a down-to-earth, ethical person who has figured out how to do marketing in an authentic, unmanipulative, honest way. I was impressed with his simple, no-nonsense, straight-talking, and kind-hearted approach. The info he puts out, whether it’s free or paid, is always useful, practical and generous.
The most useful tip that has stayed with me is that marketing is really about the process of figuring out if you and the client are a good fit. And that I can set the boundaries about who is a good fit for me. Finding Tad totally changed my relationship to marketing into something positive, and I actually kind of enjoy aspects of it.
Several years ago, as a result of Tad’s recommendation, I checked out some marketing coaches who were offering a free template for how to get referrals by writing letters to former clients or friends and acquaintances. There was something about the language and the approach that made me squirm but I thought, “Tad thinks they’re good, so it’s probably ok.” I didn’t listen to that interior voice. So I wrote the letter and sent it out, and I got maybe one or two responses that didn’t result in anything. One of the people was very kind but the way he responded confirmed how gross this approach made me feel. So the lesson I took from that was to listen to that inner squirming.”
Alison Chan, www.springtidecraniosacral.ca
“Since engaging with Tad, I see that marketing can be an activity that feels good - like making good friends.”
“Marketing for Hippies and I met a long time ago – about 10 years – so it’s difficult to remember the exact moment. I do remember feeling relieved to have at last found an ‘ideology’ relating to business and marketing that wasn’t icky and manipulative, that had honour and respect at its core. I admit that I’ve only purchased an ebook from Tad. When I first saw his videos, I thought ‘what a lot of sense this bloke speaks’ – I read his emails, read a book and watched his videos. I have always thought that should I have enough cash, working with Tad would be very challenging (in a good way) and cause me to do a lot of internal investigation and that I could trust the outcomes completely.
The most important thing Tad has shared for me is to NICHE! Be comfortable with not being ‘for all’. Figure out your niche and then find its ‘hubs.’ Tad’s content always reminds me to keep it human-scaled, keep it focused on being of service and to remember that marketing is more useful as a ‘filter’ to exclude those that I am not right for (and that are not right for me).
Since engaging with Tad, I see that marketing can be an activity that feels good – like making good friends. But this will require more time and attention than the ‘5-Secret Tips’ and ‘Hurry, buy now!’ type of marketing. I know that I haven’t been too ‘helpful’ to you because I’ve not purchased a course/coaching etc. – but I do mention you and your ideas to every small business person I know who is feeling that they have to sell their souls in order to get customers!”
Rachel Davidson, www.racheldavidsonauthor.com
“All of my promotional efforts now have a common ancestor.”
“When I heard the name Marketing for Hippies, it made me smile and want to share the namesake generously. The turning point for me was: I could keep doing what I was doing and watch my business continue to take on water or I could invest in a program and person whom I trusted. It was time to break the archaic strategy of ‘make money by not spending it.’ I decided to make a long-term investment and invite a new destiny. My first stop was the website in 2011. The eBook was a magnetic draw. And then the videos when those began to roll out consistently. And the blogs, the very long blogs.
The most useful message that I’ve gathered is to market from the inside-out–to lead with my values and point of view. It’s the difference between having a relaxed and genuine inquiry and trying to impress everyone and fooling only myself. As a result of having an inner-vision of my niche and point of view it is much easier to make congruent decisions. All of my promotional efforts now have a common ancestor. It’s spared me the burden of having to reinvent myself with every enterprise or process. It’s given peace of mind.
As for money, it’s kind of hard to tell given the influence of COVID on in person events. Some have managed to adapt to online however that has not been the case for me. I polished my systems and have built a rhythm to my business. As a result I occupy the top three spots of a google search for the top key words related to my business “Denver Yoga Teacher Training” and variations there of. The difference Tad made? It’s the difference between a few scrappy pieces of paper glued to a piece of binder paper and an aesthetically enchanting vision board.”
Derik Eselius, www.denveryogaunderground.com
“Tad’s work has supported my business through every phase.”
“I had heard of Tad from the Orphan Wisdom School, so I knew his work would be grounded, heart centered and able to hold the wonder, joy and pain all at the same time.
When I started figuring out what kind of business to build and how to build it, I knew his work in marketing would be able to support and sustain me. That said, I was nervous to invest in myself that much without first knowing what I was doing, who it was for and precisely how I was going to do this entrepreneur thing at all. I realized it’s a chicken and the egg problem, as so much of business is…and I needed to invest and learn in order to move forward.
First, I bought the Niching Spiral Program and went through it almost three times in total! It was extremely valuable and helpful. But also, I found it necessary to move forward and actually sell an offer to the people I want to help, so that I can get even more clear on my marketing and niching!
The biggest message that I share with my clients often is that it doesn’t matter what I call myself. It matters what problem I can help them with and my ability to articulate that. Tad’s work has supported my business through every phase. It feels like I have real, actionable tools from a heart-centered and authentic frame to utilize in my biz. ”
Emily Otto, www.emily-otto.com
“I feel much more excited about marketing now than I have done in the past.”
“By the time I dove into Tad’s offerings, I had heard good things about him from a number of people I respect. I guess I saw his offering as ethical and practical and these things appealed to me. When I first bought in, I had already spent money with another provider and this had helped me to get to a certain point. I knew I needed to go further, so I started to dip my toes in the waters of Tad’s offering.
I really loved the general ‘vibe’ of what Tad was offering via MfH; I took the message that I didn’t have to sell anything–especially not to someone who didn’t really want that thing–to be successful. This was about finding the sweet spot where I am making it easy for people to find me who really want what I have to offer. This really appeals to me. I feel much more excited about marketing now than I have done in the past, because I know it’s about finding the ‘win, win’ and this really appeals to me.
The main thing I would say about other businesses is that I’ve been targeted, many times, by the kind of ‘win, lose’ sales approach that prioritises the gain of the seller over any real benefit to me as a potential buyer – dresses it up, disguises it, and still has no care for the value to me of an offering. I’m so over buying via that kind of approach.”
Dorothy Nesbit, www.learningforlifeconsulting.co.uk
“Within 48 hours, the program had filled beyond my expectations and almost all stuck with it for the duration.”
“When I first read about Tad, I was intrigued and daunted. The more I listened to and read his messages, I was deeply impressed by his clear, compassionate, no BS approach to business, marketing, purpose, and you/me/clients. Tad walks his talk and that resonated with me. His willingness to put himself on the line with who he is and wisdom gained from his journey stuck with me, and I finally became ready to step into what daunted me — the work he would challenge me to do.
Honestly, my decision to step into Tad’s world as a student wasn’t about money. I waited for the right person, right message, at the right time, for a long time. As a healer who believes in and loves the serendipity of Life, I had a long road of inner work to Tad. I was impatient, felt stupid, desperate, hopeless, and couldn’t make anything happen in my business and purpose until I was ready. I surrendered and stepped into the former Mentorship Program and whoosh, the real work began. After checking Tad out on his walking talking videos, reading a book or two and getting clear that our values and visions resonated, I was in.
Early on in the Mentorship Program, I attended a free in person workshop in Edmonton — I live in Montana — in Tad’s living room — who does that?? I began to grasp even more who he is and how he could help me, and how to bring more of my purpose out there into the world. I am forever grateful for the open door he offered, and made it so easy to walk through. Immediately, I felt welcomed and held. My interpretation of some of his best advice…. Keep it simple, break it down, think outside the box, look at your values and what is needed in the moment, craft your point of view, emanate this, and put yourself out there. You will attract those who are ready for what you offer. No selling needed.
After working with Tad, I took my point of view message, shaped it into an email offering, sent it out to my small email list of a few hundred people for a 21 day healing program. He suggested I break the long email down into a 4-day email sequence which was so helpful. Within 48 hours, the program had filled beyond my expectations and almost all stuck with it for the duration. Right person, right message, right time….. Now, I can move beyond the flaw in the old paradigm of business and success = more clients, more money, more fame. To me, success = clear intent, service with heart, and Divine guidance. I am comfortable with marketing, of not selling, of not needing money to make me who I am or make my business what it is.
Success is the result of a clear energy exchange of what I offer and is received. It is simple. There is nothing outside of me that makes my marketing work or makes my work better except my own inner awareness and presence that touches people through my actions for which I am compensated in myriad and abundant ways. I paid attention to dozens and dozens of marketing ‘gurus’, geniuses, experts, teachers, tribe leaders, who all offered phenomenal sounding free programs, and THE ANSWER. They all preached of helping thousands and making millions. It all sounded impressive and attractive. After getting burned by one such person, with a program I never used as it was ridiculously complicated, I just stepped back, waited and watched. I realized that it all felt inauthentic to me — too much ego/ aka money, power, prestige, not enough heart and healing — for me. I didn’t need hype. I needed help.
I am forever grateful for the personal attention and guidance, and small group energy that I received. It was just what i needed to gain confidence, skills and strength to continue on. Tad is a 21st century healer shaman in business mentorship clothing. He is helping shift the old ways of business and marketing from the old paradigm to a new one. If you feel called, pulled, moved, curious and daunted, JUMP IN! You won’t regret it!!”
Anne Sexton Bryan, www.annesextonbryan.com
“I feel much warmer towards and excited by marketing.”
“When I first heard of Marketing for Hippies, I liked the “hippie,” counterculture aspect. I thought “there might be a unique spin I could relate to.” Over the period of maybe three weeks, watching a few of Tad’s videos here and there, it became clearer and clearer that what he was offering was exactly what I needed and that he could help me refine my message and audience. There was no final straw, just a threshold of conviction that this was the teacher for the ready student.
I could relate to Tad’s “grassroots” way of talking about marketing and the integrity with which he approaches it. I also liked his journey and the way he evolved from manipulative sales techniques to the way he shares with others now. The most useful advice he’s given me is on filtering and not being afraid to turn people off. In fact, you’re doing something wrong if you are NOT unattractive to some, because it means that your message is not clear and specific enough. You want to have massive appeal for a specific target audience, and that will naturally exclude many others. Don’t be afraid of that.
The positive outcomes of using Tad’s methods were: the knowledge of how to write for a specific target audience; and the sense of confidence I received from not having to be afraid of being rejected by lots of non-target readers. From working with Tad, I feel much warmer towards and excited by marketing.
Over the years I’ve read a few marketing/sales books, and taken a few seminars, and NEVER felt comfortable with it; that is, with “persuasion” based techniques. I could never bring myself to even try most of it, much less become proficient at it. At the same time, I didn’t know there was any other store on the block, so I mostly waited for the phone to ring. It rang enough to keep me going, but not without constantly judging myself for not doing more to make the phone ring more. Now I know how to do more, in a way that feels comfortable, fresh, and even exciting.”
James Warren, www.WarrenMagic.com
“His copy editing is out of this world! I have never thought anyone could make sense of my writing the way Tad is able to.”
“When I first heard of Marketing for Hippies, I watched an interview online – I thought “this guy speaks my language.” Something about not having to do marketing the way “they” say to do it, the rah-rah, hyped up way that I find abhorrent. I immediately wanted to spend money with Tad. I didn’t even know how good it would be. Most everything that he said resonated. I could imagine doing what he suggested whether or not I actually ended up doing it.
Most useful has been Tad’s filtering idea, and permission to polarize my audience which I have been way too careful not to do before I met him. And his copy editing is out of this world! I have never thought anyone could make sense of my writing the way Tad is able to. From a jumbled pile of stream of consciousness copy I (with Tad’s help) have been able to create an elegant model of my work, articulating my point of view, describing main principles and practices, and complete with visuals and diagrams. Unheard of ever before! Plus I am left with a hefty heap of copy I can use for blogs, articles, and love letters to my people.
I now really get the meaning of educational marketing. I feel good about that. I am not ready yet for some of Tad’s more outrageous advice (like hub marketing etc.) but I am so relieved I don’t have to do it the way that totally does not fit my personality, style, or sense of decency.
I have spent thousands of dollars learning about the funnel tactics without ever actually applying any of it in real life. It all sounded so good when my digital marketing guru talked about it… who would not like to get to 6 figures in 60 days? … but then when I found myself on the wrong end of the funnel marketing, I cringed every time I got one of her endless propaganda emails full of predictable, manipulative phrases she was teaching me to use. Phew, what a trance, and how lovely to wake up back with the hippies. Tad Hargrave, you are brilliant!”
Zuza Engler, www.zuzaengler.com
“I had a terrible time trying to learn marketing and sales before meeting Tad.”
“ I had a terrible time trying to learn marketing and sales before meeting Tad. My first bad experience was that I was preyed on when I was very new in business and very vulnerable. I ended up spending a huge amount on a coaching programme where the coach didn’t engage with me after she got the money. My second bad experience was a marketing programme where I was taught how to manipulate people by poking their pain points, making them feel lack and selling the dream result. I was told this was for the client’s own good to make them take action. But it didn’t feel right. It felt quite awful actually and because everyone else in the course was doing it without question, it made me think there was something wrong with me.
When I first found Tad, I was at a point where I was so disheartened with the marketing I had been learning that I asked in a Facebook group “Does anyone know someone who teaches marketing in a heart-centred way?” and someone answered “Marketing for Hippies”. “That’s me!” I thought and I wasn’t wrong. Tad’s work resonates with me hugely and I’ve been a groupie since. My first impression of Tad was that I loved how straight talking he is, how wise and heart-centred. I also really enjoy how quirky and funny he is.
I initially didn’t spend money with Tad because he just had ebooks and I learn better from videos–I know I wouldn’t read the ebooks. When he advertised the Hub Marketing course, I joined because it would be video learning. And then, of course, the Membership. I was wanting to get immersed in Tad’s work immediately when I found him, but the format of his offering didn’t suit my learning style initially. The Membership improved that. When I finally got to experience Tad’s teaching, I felt relieved. He verbalised the problems I was having with the typical sales and marketing approach and made me feel seen and not crazy for not wanting to do the high-pressure sales and sleazy marketing that is commonplace.
Tad’s teachings are very well thought through and they just make sense. His approach is very human for both the business owner and potential customers. Some of the most useful advice that Tad has shared is: solve a problem for people by being the medicine for something in your community.
I’ve become so clear about what I do and how I express that on my website that when people find me, they say “You’re exactly the support I was looking for”. There is no hard-selling or pressurised phone call, there’s just ease and a flow of the right clients getting the right support. I also think Hub Marketing is amazing and has enabled me to step back from using social media.
Since meeting Tad and using his marketing advice, I feel much older and wiser! I have gleaned so much from Tad’s work–the nuances, the subtleties and the psychology of expressing what I offer clearly. Marketing genuinely feels good in my system thanks to Tad.”
“I no longer get nervous about 'sales calls'.”
“My first impression of Tad was that he was real, and there was such a relief in that. I don’t remember what he even spoke about in the first video that I watched, but I DO remember there was a truck reversing and this loud beeping that stopped him mid-sentence and he waited for it to finish and just kept going, and I loved it! One take, no fake!
When I first came across Tad I was feeling burnt out, I had just spent the better part of $10k with a coach who promised me the Earth and left me feeling lacklustre. I was questioning whether I belonged in business. Then a few months later I came across Tad’s Meantime program, where he actually promised to double my money back if I didn’t make $100! Normally I would run for the hills with that kind of offer. But Tad offered it in such a way that it wasn’t icky or slimy and I was so in!
When I finally bought in, I wished I had found Tad years ago. I remember having this very conversation with him and I loved how he reframed it that I wouldn’t have been ready for him years ago. I needed to go around the traps a bit. My mess certainly did help us refine my message when we finally worked together in the Mentorship.
Some great advice that Tad has given me is: if I don’t like it, don’t do it, ever! To find something that I enjoy doing and amplify that. AND test it. Whenever I suggested something Tad always told me to test it. The BIGGEST thing I got from working with Tad, and it only just dropped in… I no longer get nervous about ‘sales calls’. I have one in 10 minutes time and they used to make me SO anxious I was ‘off’ all day. Now I am excited as it’s an opportunity to see if it’s a fit (for both of us) rather than me feeling any pressure to sell or make it mean something about me if the person doesn’t buy. This has changed my life. Seriously.
I have applied so many things from Tad. My website is currently on its second revamp based on our work together. I closed my membership which was as scary AF as it was my entire residual monthly income, but it was slowly draining me. My business model was not sustaining me financially or mentally. Now, I am in my 10th week of lockdown and I have SO much freedom thanks to the business model we built together, I can work my business in the hours of my choosing and home school and stay sane! I have so much appreciation for the care and direction of your work. I am still a work in progress when it comes to marketing, but I don’t hate it like I used to. I even have moments where I enjoy it. But I don’t love it…..yet!
The very first marketing person I worked with (for a very short period of time) used to write her own testimonials. Seriously. Hence I never read testimonials (and here I am writing one for Tad, oh the irony!). With another, I was told I had to do networking. I am not a people person. I used to force myself to go and I felt drained and exhausted afterwards. I remember Tad saying “networking, should I throw the business card in the bin now to save you doing it later?” and I laughed so hard! I was also told I had to post on social media twice a day every day to keep up my algorithm. That was also exhausting. Looking back through my posts you could literally feel the ‘this is my algorithm keeping up’ energy to my posts.
Don’t get me started on all the ‘we are not cookie cutter’ approach coaches who had every single one of their clients doing exactly the same thing. Tad truly sees the genius in each person and allows them to shine!”
Suzanna Culberg, https://www.suzanneculberg.com/
“I feel a bit better about marketing.”
“When I first heard of Marketing for Hippies, I heard the confidence, joy, answers discovered, and optimism about Tad, carried in the words of a member in your program. I was intrigued by the name of the business too, being one myself. When I watched my first video, the intuition I had from the first mention of his work was confirmed.
The most useful advice he’s given me: don’t try to sell your services, share your POINT OF VIEW. POV marketing is a robust, confident hen with all her little chicks clutched under her wings. I am still new to these practices but the influence is: I came to the program with huge ideas, a mountain range really. Through my application of the program I’ve gotten some much needed organization and encouragement. The financial difference is coming (very) soon. I feel a bit better about marketing.”
“Tad has genuinely made me love marketing!”
“I first heard of Tad through George Kao and thought, “This is my people!” Nothing other than my budget stopped me, and then as the budget allowed and I got to know Tad, I was all in. For me, Tad’s lifetime Pro member option came at the perfect time, and was a no brainer. I love that I can have access to his work and community anytime, and from so many angles.
When I watched my first video, I felt a kindred soul who cared deeply. I love how down to earth and real he is, and especially love Tad’s writing. I appreciate an approach that brings poetry, imagery, and soul into the mix. He is more tuned into the Sacred Feminine than most women I know, with a deep masculine nobility, and I love it!
Tad’s point of view teachings have particularly stayed with me…the idea of problem, premise, promise and my unique approach to addressing these. Honing my point of view has helped me find my voice, feel more confident, and have a much more solid connection to how I can share my work clearly and with appeal to those who need it.
The point of view map has just gone up on my new website, and I’m so thrilled to have an image that will resonate with those who are meant for my work. Additionally, earlier iterations have been used to further expand my work by bringing it from women to young adults. By having a map that could express my work, I was able to see how many more areas and applications it could connect with. Fantastic!
Tad has genuinely made me love marketing! I see marketing now as a joyful extension of who I am, an opportunity to be myself, and a challenge that finally feels fun to dive into.
Earlier in my business development, I worked with a few other business and marketing coaches. Honestly, I cringe to even use the word “coach” for them since I’m a coach as well. I learned that they really didn’t know that coaching is meant to support others to come to their own understanding of what’s best for them. They shoved countless tactics, strategies and techniques at me, insisting that if I didn’t want to do them, perhaps I didn’t care enough about my work or wanted success badly enough. I realize now that I actually felt traumatized and stuck from the experience, feeling there was something wrong with me, and having no compass to guide me otherwise.
When I found Tad, it was like a breath of fresh air. I feel like not only Tad, but a whole community that he built around himself, finally gets what I feel and the way I want to put myself out there. After some time detoxing from my prior experiences, and learning to trust and experiment with new ideas, I can see something really special emerging out of my work. Additionally, in another group I was in, there were “rants” from the group leader that became a huge turnoff. It came to feel like shaming others out of their own insecurities.
I’ve repeatedly witnessed Tad owning his mistakes (such as letting someone whose name he mispronounced know how sorry he was and making it right in the moment), being real and honest without ever shaming anyone (i.e. truly honoring where we are as individuals), and being so approachable and kind in every moment he can. I can’t express enough how much this means to me personally, and I’m sure it makes such a huge impact broadly.
I deeply appreciate Tad and the work he’s doing. His unique approach, his wisdom, and his care sound forth through aeons of time and space to create a better world. He brings a grounded and noble wisdom that is so needed to meet our times, and he is a role model to many, including me.”
Kim Marie, https://KimMarieCoaching.com
“Tad is one of the most gifted and talented trainers, leaders, lecturers and workshop leaders I have ever encountered.”
“Tad Hargrave is a remarkable young man with unlimited talents. He makes the most of any opportunity to interact with young people by using humor, insight, wisdom, perception and powerful distinctions to transform the way they see themselves, their relationship with others and their world.
Tad is an activist who engenders activism. He is a leader who inspires leadership. He is a humorist who creates joy and laughter. And he is accomplished and experienced well beyond his years.
In every interaction with Tad, I come away clearer about myself and the opportunity I have to contribute to the making of a better world.”
“I’ve been telling people you’re my brother-of-the-heart in this crazy business world.”
“Tad – I am so out-and-out pleased to have met you. It’s rare, and I mean it’s REALLY rare for me to meet someone in the business-marketing teaching world who has such a generosity of heart, sincerity of caring, and in-depth knowledge. Details man, I’m talkin’ details- you lay it out there with clarity and precision in a way that I’m just grateful for.
I’ve been telling people you’re my brother-of-the-heart in this crazy business world. Just taking a moment to express my love for you, brother.”
Mark Silver, www.heartofbusiness.com
“If you get a chance to work with Tad you’ll be very lucky.”
“Working with Tad is like finding a gem and knowing you want to keep it forever. His creativity surpasses anyone I have ever met and his ability to stay focused with a solid foundation of integrity is what makes him so good. If you get a chance to work with Tad you’ll be very lucky. He gets the job done, he thinks of new ideas that were never originally on the table, and he over delivers. Tad is a find, just don’t tell too many people about him J. If you have any questions, you can give me a call (310) 691-8566.”
Ari Galper, Founder, www.UnlocktheGame.com
“The top four reasons Tad is my hero.”
“1. I am a registered nurse turned director of marketing, Tad was my coach in the process and taught me how to think like a socially conscious marketer. Rather than telling me what to do, he taught me how to think and directed me towards the resources I needed to do it myself. In doing so, he allowed me to feel confident, competent and successful.
2. In less than 3 months Tad supported me in heading several profitable and successful marketing campaigns including a print mail campaign, a radio campaign and the evolution of an existing referral system.
3. Working with Tad is easy and enjoyable. He is warm, charismatic, funny, generous and incredibly intelligent. And he looks good in a skirt…kilt.
4. Everything that I have learned through Tad has since been reinforced by every other piece of marketing literature I have read. Tad knows the world of marketing and how to use it for the forces of good.”
Amber Dawn Hunter
“Time and again over the last decade I’ve seen Tad Hargrave draw out the best in the audiences he works with.
He has an incredible gift at awakening people to their powers to make a difference in their own lives and in the wider community.
Give him a group of apathetic and cynical people and a short while later, after being exposed to Tad Hargrave, the same people will be more inspired and enthusiastic.
I know it sounds impossible. I’d think so, too, except that I’ve seen him do it again and again and again. When it comes to helping people find their leadership potentials, Tad Hargrave is magic.”
John Robbins, Author, The Good Life, http://www.johnrobbins.info/
“he saved me literally dozens of hours”
“Tad Hargrave is thoughtful, honest, unpretentious — and totally brilliant. I have known and worked with Tad since 1995, and if integrity is a virtue, Tad just might be a saint. Yet despite being a dearly trusted friend for decades, it was only when I turned to Tad for help marketing my own website that I came to see the depth and breadth of his savy. In a matter of a couple hours, he saved me literally dozens of hours of fumbling around, and made my website much more effective. I now turn to Tad for advise on numerous marketing issues, and find him to be a truly vital resource. He knows his stuff, and he delivers with clarity and precision. Tad isn’t just a great guy. He’s a marketing genius.”
“The Radical Business Intensive was a refreshingly different”
“Having previously read some popular big business type books on marketing, I found myself turned off by their overwhelming focus on business at any cost – with no apparent consideration of one’s personal values, community or planet.
The Radical Business Intensive was a refreshingly different – an opportunity to sit in the same room with other small business owners who were in essentially the same boat and to hear an approach to business that resonated with our values.
The weekend gave me a huge range of tools to re-connect with the heart of my business, and, through this connection, better direct my marketing, saying what I really want to say to the people who will want to hear the message.
The RBI workshop is tremendous value for money – the workbook alone will keep me busy for months afterwards. I particularly enjoyed the chance to discuss actual problems and issues and brainstorm tangible solutions. For me, seeing the theoretical information translated to a real-world solution helped the concepts really take hold. And while my brain was very full at the end of the weekend, I found that I thoroughly enjoyed myself the entire time. Tad has a real talent for communicating information with enthusiasm, warmth and humour that’s quite contagious.”
Vanessa Smith, Little Mysteries Books, Halifax, Nova Scotia
“I wish I had come across Tad’s workshop ten years ago”
“I wish I had come across Tad’s workshop 10 years ago when I began my self directed journey as a natural and holistic entrepreneur! Participating in Tad’s workshop has given much clarity in the areas which have been blocking the growth and prosperity for my business. I have been given new tools and insights to consider and apply. His delivery is excellent and concise. I look forward to reading through the extra materials that were given. And, what inspired me the most was the exercise that helped me gain clarity regarding “what it is exactly that I do”! Thank you Tad, you truly hold a gift in the department for holistic marketing.”
“hugely impacted the way I interact with people regarding the work that I do!”
“Attending your 1-day workshop in Orangeville has hugely impacted the way that I interact with people regarding the work that I do! Thank you!!! Also, the parties that you hold have inspired me although I have yet to attend one. I’m getting ready for my own party next weekend: “Hey Sugar! A Sweet Soiree”
I was so inspired by your online invitation that I used it as a template. I hope that you don’t think I’m just a copy cat and instead are honoured that I think you’re such a cool guy with a great approach!
Here is the invitation to take a peak: http://beyonddiabetescanada.com/archives/340
I review my notes often! The diagrams you made were very easy to make sense of and showed the greater picture of what happens within interactions. They allowed me to see the whole picture. For instance, rather than just focusing on the problem OR just focusing on the solution, you offered ALL of the steps needed to get from point A to point B. I love diagrams and connections!!!
Also, the pink spoon ideas have been invaluable, really bringing me into more active marketing and attracting more people!
The exercise/template regarding “How Do I Articulate What I Do” has been super useful and I don’t get the glazed-eyes look from others when I explain what I do. They are all interested and can easily follow along, whether they are familiar with the work or not. Again, I review my notes often to make sure I am on the right track! Thank you Tad! Thank you so much!”
“I feel like NOW I have the tools to make ‘it’ happen.”
“I was deeply impacted by how this material has the potential to turn me 180 degrees. Though I’m feeling burned out and confused about what’s next, I feel sure that when I do get clear — these materials are going to rock my world! I actually know that there isn’t just a light at the end of the tunnel — it’s in fact the dream of my life. I feel like NOW I have the tools to make ‘it’ happen (business). Please feel free to call me if you have any questions about Tad’s wonderful work at (206) 650-9197.”
Hannah Albert, ND
“One of the best workshop leaders I’ve ever encountered.”
“I was resistant to exploring marketing strategies in the past, and I am excited to try out what I have learned. I thoroughly LOVED his workshop. I think Tad is one of the best, workshop leaders I’ve ever encountered! He is down-to-earth, funny, warm, generous, and full of resourceful information. I could go on and on. I am so impressed!! Can’t rave about him enough! And I will rave… Drop me a line and I’ll be happy to do so and tell you about my experience for a few minutes – 416-538-8408.”
“would recommend highly to my own clients”
“This is a superb workshop that I would recommend highly to my own clients, as well as to other artists and social entrepreneurs. It gives a roadmap for growing socially conscious and holistic businesses -through effective, creative and ethical promotion methods and strategies.”
Katie Curtin, Life Coach for Creative Souls, http://katiecurtin.com/
“My best initiatives came from Tad”
“Thanks to the workshop and subsequent coaching,
- I am more aware of why my clients’ may or may not choose me. When it’s because of money, I can maintain their interest and still be of service without giving myself away. When it’s because of doubt, I have different ways of letting them sample what it’s like to work with me without either party having to ‘go all the way’ or put out too much
- I now give a little to get people interested without giving away too much. For example, I ask for something small in return (email address!), which is more valuable in the long run than the small cash tips I use to receive at a street festival.
- I use pay-what-you-can pricing more strategically by gently indicating the value associated with my more expensive services.
- I offer different levels of service with different levels of “risk” and cater to varying comfort levels by finding different ways to package my services. For example, it doesn’t cost me much time to give away a little worksheet, which has value to the potential client and also some viral potential.
- Instead of casting my nets willy-nilly, I am more aware of who is hungry for my service and have therefore focused more on where I can find them.
- I am actively changing the nature of my relationship with immediate peers to encourage mutual support and cooperation rather than go along with the old vibe of secrecy and competition
- I am ready to repackage my services for different audiences rather than trying to be everything to everyone
- My next business card will have an implicit value so it doesn’t get thrown out but rather “redeemed” or shared with others (still thinking on this one while I’ve got the old cards).
- I am no longer afraid to sell Me and my interests, passions, and talents rather than trying to fit some kind of industry standard or consumer expectation that made sense yet felt ever so slightly off.
- My “sales pitch” is more story – and process – based consisting of examples and steps rather than relying on benefits and industry concepts that only hypnotists would understand.”
Tanya Pillay, Motivational Hypnotist, www.HypnoSage.com
“I have 3 new clients in the past month, and 5 people booked for free sessions”
“Just a quick thank you!! I am feeling so on track with things, and my website just hit the airwaves, too. I have 3 new clients in the past month, and 5 people booked for free sessions, and I am just gearing up for my first free session on Wednesday, so am digging through more of the information you forwarded to me.
Wow! Thank you so much for sharing this with me. I have gotten SO MUCH out of your workshop, phone calls, and e-mails and I am so appreciative. I am even giving marketing advice to a number of people I love, or who will listen to me (#1 piece of advice – get mixed up with Tad).
I am in awe of the amount of STELLAR information that I now have at my fingertips, and am well aware that I cannot possibly do it all (or do it all right) RIGHT NOW, as I would like to. I can’t even look at it all right now, for that matter, so I am carefully digging out as much as I can absorb and implement before taking each new step, and setting some aside for tweaking and revamping later.
In the meanwhile, my motivation has improved 1000 times, I don’t feel like I’m procrastinating anymore, because I know that whatever I do will actually help, and things finally seem to be coming together. I actually have tears in my eyes thinking about how much I appreciate your help with everything:).”
“THANK YOU FOR SAVING MY BACON!”
“I was looking forward to it. I knew it would deliver a huge amount (just from reading your brilliant preparation materials and attending the intro workshop) and you totally delivered. Your generosity, funniness, !energy!, bright, crackling presentation was the most help I’ve ever had in my business and I’m incredibly grateful. Not only that, I’m re-inspired and full of hope again that I can continue to make a living at what I love to do and have been called to do. Thanks for a FABULOUS weekend!”
“The nature of my business shifted immediately, just after the seminar.”
“I could feel the passion and enthusiasm Tad had for his work over the phone. When he called I didn’t think I needed any marketing help but I decided to attend his seminar just because of his uplifting attitude. I thought if anything I’ll gain a new friend and maybe some inspiration. I am extremely glad I went.
I gained new clarity, focus, motivation, confidence, inspiration, support, encouragement and a new friend. At the end of the seminar, I hired him on the spot. The nature of my business shifted immediately, just after the seminar.
I hadn’t realized how much more satisfying my work could be with a shift in focus. I am now attracting my ideal clients more and have more free time and I haven’t even changed any of my marketing yet.
Tad demonstrated the importance of projecting what you want so you can get it. I forgot I had that power. I am extremely grateful to Tad for instilling new awareness and passion for my work, and I know this is just the beginning.
With Tad on my team I know my business is going to flourish more and more. With Tad’s experience, heart, honesty and passion it’s a win-win situation. If you really care about what you do and feel it has a positive impact on the world you’ll want Tad on your side.”
Shaeah Fialkow, Hawaiian Shamanic Bodywork & Intuitive Healing, www.alohaloveheals.com
“Down-to-earth, clear, and honest”
“The honesty and integrity in which Tad approaches marketing is inspiring. In the past I have been afraid of ‘selling myself’ or coming across as too pushy. The style of marketing that Tad presented is down-to-earth, clear, and honest. I highly recommend his seminar.”
Alison Irwin, yoga instructor and massage therapist, Edmonton
“You were not hype. Light bulbs have been going off for me ever since.”
“You are doing great work on the planet. I am very thrilled to have met you and take your course. Lots of light bulbs are going on for me since. You have helped me mostly by reminding me of my basic essence and role on the planet and that has nothing to do with massage and skin care. Thank you for reminding me of this basic purpose in my soul.
Yes, you definitely have a gift and I look forward to your continued help as I figure out a way to be myself in the world and actually make money so my daughter and I can live more comfortably and more freely. I felt I gained important information particularly direct response marketing, seeing how I can solve their problems, and my own unique ways of handling problems. And offering them risk reversal offer, to put the client at ease.
You are coming from a place of authenticity and you are fun and express Joy and wisdom. This is how I would like to be when doing business and this is the type of person I would enjoy giving money to.
You were not hype. You were just natural and had a lot of valuable information. It was not boring or slow like other trainings. I liked the liveliness and exercises that were relevant to problem solving in my business.
If I were to really apply this material I could hopefully triple my income. I believe it will. I can only go forward from here. When will you come back and live here forever?”
Bonita Carol, Ayurvedic & Massage Practitioner, Fairfield, Iowa
“delivers far more than what he promises”
“Danard and I have both taken several of Tad’s marketing courses and had some private coaching sessions with him, and let me tell you, he’s really GREAT at what he does. Not only does he really know his stuff and delivers far more than what he promises, but he’s funny too (he could have 2nd calling as a stand up comic!) His classes are informative, usable AND fun!
We learned a tremendous amount about how to market our business better. He is chock full of new and interesting ways that you can tell the world about the wonderful service you provide as a wholistic pracitioner in a way that won’t cause you to go broke or make you feel like a used car salesman.”
Danard and Candice, www.thunderbirdsky.com
“a whole new way of doing business”
“I have loved every second of working with Tad. The truth is, it does not even feel like work. It is fun, light, educational and enjoyable. He has been extremely helpful in opening my eyes to whole new way of doing business.
I think an area where Tad skill set has been most helpful has been in the way that he can instantly envision packages and ways of grouping materials together to create a stronger impact. Things that I would never view as valuable are suddenly a strong asset in Tad’s eyes that he can use for leverage. It’s like he creates something great out of nothing!
I really feel that Tad is a natural at communicating through marketing. His approach is very similar to mine in that it is real. He does not MAKE UP stuff, he enhances what is currently there and allows it to be seen by others.”
Marni Kinrys, founder, www.winggirlmethod.com
“Tad is one of the most inspirational, supportive and creative-thinking people I have come across in my life.”
“Our world is fortunate beyond measure that Tad Hargrave is here. Tad is one of the most inspirational, supportive and creative-thinking people I have come across in my life. Tad is one of those rare few whose manifestations in the world reflect the purity of his heart.
Tad’s work nationally and internationally has been a powerful catalyst for profound social change. I am honored to have worked with him and to share his exquisite vision of a better world.”
Alli Starr, Founder, Cultural Links Program and Dancers Without Borders, San Francisco Co-Founder, Art and Revolution Theater, San Francisco
“sure to inspire people to become magnificent leaders”
“Tad Hargrave has the unique ability to combine fun and excitement with consciousness and the courage to take a stand for ones beliefs. Mix all of these together and what you will find is a recipe that is sure to inspire and motivate people to become magnificent leaders on the personal, community, and global levels.”
Julia Butterfly Hill, author, The Legacy of Luna
“I was excited but also nervous to attend Tad’s workshop”
“I was excited about attending Tad’s workshop, but also very nervous. I’d never had a marketing strategy for my business… pretty embarrassing! So exposing and then examining all the problems I’ve experienced because of this lack of knowledge seemed scary, like I’d be under the microscope personally.
But to my surprise the weekend wasn’t like that at all. It was actually a huge relief to talk about the issues I struggle with, and so helpful to hear feedback from a diverse group of people who were genuine, empathetic and enthusiastic. The atmosphere Tad created with us made me feel safe and comfortable enough to be honest and critical.
What I got out of the workshop was much-needed clarity around my target market: who they are, where they are, what they find attractive, and how to communicate my offer to them clearly. His approach toward business and marketing is so honest and accessible that my attitude toward marketing has done a 180. Tad is truly delightful and inspiring! I’d be more than happy to take a call to share my experience. You can reach me at 416-722-8746.”
Melanie Ferrara, www.devicedesignco.com
“As the days and weeks go by, I continue to attain valuable insights”
“Before I came I thought the weekend would be a mind-blowing, transformational experience. Now I think the RBI is a mind-blowing, transformational experience that will slowly unfold over a 2-5 year period. The only difference is the time-frame.
For me, the most useful part of the weekend were all of the details surrounding the weekend. The lead-up communication, the videos, the monster take-home package, the philosophy behind pay-what-you-can, the dinner event, the generosity and intention. I especially found the welcome letter to be a powerful tool. I’m still reading and absorbing it. The horrible hundred forced me to admit that I’m not in the right business which made the weekend a bit tough to sit through because I’m still uncertain as to what I should be doing. However, I’m sure all of this information will be of great use to me in the future.
So far the biggest result for me has been stirring up the muddy waters of confusion in regards to my future profession. Although Tad, you did make me realize I’m a scrooge with my clients. I had forgotten I needed to give them great value before they paid me, I had begun to feel entitled to be paid simply for breathing. Realizing this has made me feel much better about my work and has allowed me to focus on providing them with a wonderful experience rather than my being an administrator of their requests. Recently I was reading the section about really loving and caring for your clients and I noticed that although I’m not happy with the type of work I’m doing, I really do love my clients (they are carefully hand-picked and are totally awesome people) and that makes getting through the day so much easier.
As the days and weeks go by I continue to attain valuable insights in a variety of areas – some of which I can attribute to your work and the insanely huge quantity of information you have generously bestowed upon us. I’m also able to share this information with other people I know who are struggling with their marketing and cash flow. These people are close friends and family and it feels great to able to offer them sound advice based on your coaching and remarkable research. Thanks for everything, Tad. Please tell people I’m happy to take calls to answer questions on your behalf. 416-465-1173.”
Laurie Varga, www.laurievarga.com
“You truly are a ‘real’, authentic presenter.”
“You have lots of depth, great content that made so much common sense. You truly were charming, funny, warm, enjoyable, and your workshop always captured my interest. I want to support you to help others with this industry, and am paying more than I ever have for a workshop to match what I feel is the value that I’ve received. Thank you!”
“He had my number better than I did.”
“Tad Hargrave changed my life. I mean it. When I first received his e-mail after meeting him at a symposium I thought ‘is this guy nuts? Does he want to steal my ideas? What is this all REALLY about?’ The truth is that he was right. He had my number better than I did. He was understanding of my failing business and he assigned a series of books for me to read and put ME to work!
Still skeptical, I began the long task of reading. As I read, I continued to review the notes from our conversations. To my surprise, I began to learn things about my business I never knew. I learned who my real customers are and more importantly who I am and how I define what I do – in my case I investigate renewable energy sources like biodiesel and then package that information in fun and exciting ways. By my third conversation with Tad, I had the most critical thing I had been missing – a plan to allow my customers to be my support structure in my quest to learn and teach about energy sources like biodiesel.
I expect to hit my personal income goal as well as grow my business this year – all thanks to Mr. Hargrave’s coaching.”
Joshua Tickell, http://www.thefuelfilm.com/
“authenticity and integrity”
“Your workshop was great and so are you. A ton of relevant information combined with practical exercises really opened my eyes to new possibilities. I loved your authenticity and integrity. You’re clearly acting in service of a higher cause of building community, promoting relationships, and healing the planet.”