Introduction: myths and assumptions Let’s get started. This is my belief: most practitioners fail not because it’s inevitable, but because they believe certain myths about building their practice. They are like lenses or filters they look through that colour everything. When I say ‘myth’ I mean the assumptions that most practitioners operate under about what […]
A Common Story: Jane the Practitioner (in seven chapters) Read More
This is a different kind of post. It’s not really about marketing directly. But I suppose it’s all connected. When we lead a workshop on personal growth – we are making certain promises. And this piece lifts up some of the problems that can come with this. Because it’s not just what we promise –
Hot House Deaths, The Secret and the Importance of Limits Read More
So, I’ve been doing lots of consultations with holistic practitioners and I always seem to be emailing them the same links in the follow up emails, so I thought I’d put them all here. BLOG POSTS: Where can you find all of my blog posts for holistic practitioners? Right here. INFO ON HUBS: There’s nothing
Links I Seem To Send to Most Holistic Practitioners Read More
There are three kinds of people who can help you build your website. But only ONE of them will make you any money for sure. Web Designers: these people will make your website look beautiful. People will compliment you on how gorgeous it is. And you will feel good. While you starve. Because the website
The Three People Who Can Help You Build Your Website Read More
Eric Brown is at it again. I don’t know how he does it. This fellow is one of the most strategic, precise, tactical and nuts and bolts marketing people I know. He works specifically with massage therapists around how they can grow their practices. No hype. All practical. And now he’s got thoughts on how
Using Facebook to Build Your Practice Read More
People often ask me what I do in terms of coaching. What my approach is. Well, today, I ended up doing a consultation on facebook chat with Sue Burness (pictured here). And she agreed to let me share the conversation with you. We talked a lot about target markets and niches. Enjoy. Sue Hi Tad:
Coaching Transcript: A Life Coach, Niches and Unusual Intensity Read More
There is no excerpt because this is a protected post.
Protected: How to Sell Out Your Seminars Read More
[vsw id=”2bkv4DUb19M” source=”youtube” width=”425″ height=”344″ autoplay=”no”] If you’d like get cool posts like this in your inbox every few days CLICK HERE to subscribe to my blog and you’ll also get a free copy of my fancy new ebook “Marketing for Hippies” when it’s done.
Oakland Doctor Gives “GIFT” of Healthcare Read More
I just met with a therapist today for lunch. We were doing a consultation and it really reminded me of something . . . If you’re a therapist it can kind of seems like you’re screwed in the marketing department. After all, ethically, you can’t even ask people for a testimonials sometimes. You can’t really
Marketing for Psycho-Therapists Read More
Since I sent out the promo for the spring sale of my colleague Nancy’s kick ass bio ebook “Bye Bye Boring Bio!”, I’ve had a few people ask. “What about youuuuur bio Tad?” Uhhhm . . . I’m working on it? Will totally share it when I’m done. Perhaps we can all work on ours
Does your bio have all four of these critical elements in it? Read More