People often freak out when they are asked to identify a niche. Of course, the reason that most people freak out is because they assume they have to change everything about their business right now. They are terrified that they will have to change their logo, their font choice, they’ll have to dump most of […]
Seven Important Premises About Identifying Your Niche Read More
So, how do you know if a niche you’re thinking of is a good one? Well, your niche may be defined by what you do. You make a particular widget that has only one use and there’s only three buyers of it in the market. Your service is helping to turn breach babies naturally –
Why Demographics Aren’t Enough for Your Niche Read More
So, we know that having a clear niche or target market is essential, but, how do you know if you’ve got a good niche? It’s one of the biggest fears people have – “what if I pick the wrong niche?” And the fear is justifiable. After all, if you pick the wrong niche and spend
The Eight Qualities of a Perfect Niche Read More
So, we know that having a niche is important. And now we know how to identify a good one. So, this is all great in theory – but how about in practice? What about in your particular situation. So, where do you even start? This is the hardest part. Identifying your niche(s). After all, you
Top Ten Questions to Identify Your Niches Read More
I used to be really confused about how to tell people who my niche was. It used to take me a whole page to do it. Now I can do it in a sentence. Now, in a single sentence, people I’m talking to know if they’re in my niche or if they know anyone who
Your Niche in a Single Sentence Read More