Greetings,
As you’ve learned, there are at least three core elements of your niche: What, How and Who.
Today, you’re going to learn a lot about how to define the “who” clearly.
You don’t have to watch all the videos and read all of the posts (I’ve shared a lot of examples below), but if you’re feeling stuck here, some of these may be the key that unlocks you from the shackles of vague niches.
- Why “The Who” Can Change Everything In Work-Life Decisions
- Niching: Big Circle & Little Circles
- Everything I know about marketing in a single sentence
Might it be that all these blog posts and videos have your wheels spinning in a good, useful, productive direction.
And if you want some more convincing that you figuring out your niche matters, check out this playlist of videos.
Next week, we move into the immense and important topic of Point of View Marketing.
Stay human,
Tad
P.S. If you’d like to delve deeper into your own niche and get some guidance you might want to pick up my book The Niching Nest.
P.P.S. Funny cartoons about target markets and some memes about how your deepest wounds might just be the doorway to your truest niche.
P.P.P.S. Still struggling and stuck with your target markets? Here are some videos to help.