As you begin to develop your business model, it is helpful to begin with the end in mind. What’s your most robust offer? What’s the ‘gold’ level of your offers? What’s the premium, most in depth and comprehensive version of what you offer? There’s a good chance that this will pay half of your bills. […]
Well, for many people on this list, Christmas will have just happened and gifts will have been, in some fashion, given and received. If you got any gifts, there’s a good chance that you loved some of them and other ones had you utterly question your friendship with that person and wonder if they even
by Julie Wolk It’s time to talk about boundaries, people! This is a subject often broached in personal development – holding boundaries is considered essential for maintaining emotional health (for example, you may choose not to spend time with a particular friend who drains your energy). But boundaries are rarely discussed in a business context. And
The other day, I got the following email from someone: “I have been following you for a long time and really enjoy the newsletter. I have your books, I watch your youtube videos, the whole thing. I have a question, though. I am a property manager, I make decent money with just a few homes
On Firing Bad Clients: Seven Questions Worth Asking Yourself Read More
Last year sometime, I was on a call with a client, Jamie Wallace, who told me about a terrible review someone had left him on Google. He’d made some mistakes in a past business and now they were coming back to haunt him. I gave him some suggestions during an hour of online, google doc
I’m often asked, “How do you get good testimonials?” Of course, the truest answer is, “Do good work.” Without that, nothing I am about to say holds much water. But, if we don’t acknowledge that it’s possible to do wonderful work and not be furnished with written testimonials from the very people you served, well…
How To Get Great Testimonials (Without Pressuring or Badgering) Read More
“I think I’ll try to handle this and figure it out on my own.” Well, hey . . . Amen. This is how I’ve done most of my business. I’ve bootstrapped it and, for the most part, not spent money I couldn’t afford to spend. Sure. If you can figure your business out on your
Your clients want to know they’re in good hands with you. I’m thinking about this because I just came back from a mediocre massage. The style wasn’t one I liked. A bit too abrupt. Not as flowing and as intuitive as I like. But that wasn’t the big issue. In fact, there were no big
Is what you do a hobby or is it a business? This is an important question to answer because most entrepreneurs I know are on the fence about it. There’s no right or wrong answer to it. But I know a lot of people who say it’s one and do it like the other. My
I went to see a therapist the other day. It was my first time making an appointment with her. I arrived early to the old house, renovated to be a clinic where my naturopath is also housed, and was offered some tea while I filled out the intake form. Some of the questions were straight