The other day, I wrote a blog post about the four key elements you need to create your platform. Today, I want to zone in on the last of the four – the deeper why and bigger cause of your business. It’s a simple question: ‘why do you do what you do?’ But it’s one […]
Vicki Robin (radiantly pictured here) is one of the most brilliant women I know. I was recently reminded of a brilliant article she wrote all about the increasing dynamic of plagiarism online and how we respond to it. As Your Money or Your Life hits the bookstores and nearly the top 100 bestseller list on
I want to share with you six lessons I got on how you can fill up your workshops from a colleague of mine Callan Rush. Poor Callan (pictured right). She had me in her audience. This might seem like a good thing, but let me explain. So, the other night I attended a workshop called,
poor callan (or six lessons on how to fill your workshops with ease!) Read More
So, I think parties are one of the best marketing tools ever. I’ve been talking about it more and more – and here’s some proof! This is an excerpt from an interview I did with Joel Monk (JM) and Laurens van Aarle (LV) of Coaches Rising in Amsterdam. I think you’ll dig it. JM: So
Thomas Leonard is a bit of a hero of mine. We spoke a number of times over the phone and shared a passion for the Dave Matthews Band. His book The 28 Laws of Attraction remains one of the best books I’ve ever read. Half of the people to whom I lend it have a
The Top 10 Points About Becoming the Host of a Network Read More
For most of us, there’s an incongruency in our business. There’s an inconsistency between how great we are and what people know. In Halifax, Nova Scotia there’s this great restaurant called The Wooden Monkey. The woman who runs it, Lil McPherson, is one of my favorite people in the world. She is a really passionate
I’ve been talking a lot about ‘becoming a hub lately’. But, while that’s a nice idea and theory – what can you actually do about it. I can think of at least ten things – can you think of anything to add? You don’t need to be almost naked on a unicycle to be the
There’s something that’s often overlooked in marketing that my pal Mark Silver brought to my attention in a conversation we had a while back. He also wrote about it on his blog here. This is something that is very much at the heart of the notion I’ve been working with a lot lately on ‘becoming
On Safety In Marketing: Craft Fair Booths, Animals and Potential Clients Read More