This article was originally published on The99Percent.com and went viral with 6,000+ retweets/shares. It has been republished on LifeHacker and across the web. Written by: Michael Margolis Illustration: Oscar Ramos Orozco If you’re a designer, entrepreneur, or creative — you probably haven’t been asked for your resume in a long time. Instead, people Google …
by Schuyler Kaye You’ve probably heard how important it is to have an awesome “about me” page. As the saying goes people buy you, not the product or service. Yet it can be one of the most difficult pages to write. I mean how do you capture “you” on a single page? And even if …
Guest Post: How To Make Your “About Me” Page Irresistible Read More
I just saw this video from my colleague Nancy Juetten. She’s someone I’ve featured on my blog a number of times, especially around writing your bio. I wanted to share it because I think it’s a great example of a few things . . . First of all, it’s a super cool format – having …
A few weeks ago, I interviewed a colleague of mine, (the beautiful woman to the right) Nancy Juetten about PR. She write the brilliant workbook ‘Bye Bye Boring Bio’ that I recommend at all of my workshops. We talked about how to make sure that, when the spotlight comes, you’re ready for it. Nancy is …
Whether it’s a product or a service – people are very curious about and reassured by stories. Your story is often at the heart of your credibility. They want to know what makes you so good at or so passionate about what you do. Stories humanize things. Stories connect people. No one wants to hear …
I just met with a therapist today for lunch. We were doing a consultation and it really reminded me of something . . . If you’re a therapist it can kind of seems like you’re screwed in the marketing department. After all, ethically, you can’t even ask people for a testimonials sometimes. You can’t really …
Since I sent out the promo for the spring sale of my colleague Nancy’s kick ass bio ebook “Bye Bye Boring Bio!”, I’ve had a few people ask. “What about youuuuur bio Tad?” Uhhhm . . . I’m working on it? Will totally share it when I’m done. Perhaps we can all work on ours …
Does your bio have all four of these critical elements in it? Read More
I want to tell you why I will likely not be helping anyone redo their bios anytime soon. (If you are an independent professional such as a coach, consultant, solopreneur, aspiring and thriving author, speaker or infopreneur – pay attention – Even if you aren’t this could me more relevant than you might think) It’s …