Marketing Bears Talk About Niches

I just created some cartoons using this cool new website I found. These three cartoons summarize a conversation I end up having pretty often with people about niche markets and why they matter. Enjoy!

Why You Need To Think About Who You’re Trying to Reach


Why Fuzzy Niches Don’t Work (Part 1)


Why Fuzzy Niches Don’t Work (Part 2)



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