In this 60-minute presentation, you’ll learn my best core strategies on how to market your business in a way that’s genuinely good-vibes, deeply respectful, trauma-informed, consent-based, conscience-driven, courteous, and that honours the dignity of everyone involved (including you). Get more word-of-mouth. Market your beautiful work beautifully. Market in a way that makes the world better.
No scripts. No pitching. No inauthentic self-promotion. No high-pressure sales tactics. No manipulating anyone. This is marketing you’ll actually do. You don’t have to choose between ethics and effectiveness.
That’s the core idea here. Your marketing can be effective, ethical and beautiful all at the same time.
And, given the overly-saturated marketplace in the holistic and coaching world, it needs to be to stand out.
Ah… But so many people feel deeply ill at ease with the idea of self promotion.
Most entrepreneurs I know feel torn between either doing marketing that feels good (but doesn’t work) or marketing that works (but doesn’t feel good).
I am suggesting that there’s a way to approach marketing that actually works better than the pushy and manipulative approaches you hate and that feels genuinely good to all involved.
You can be a better marketer and attract all the clients you can handle – without sacrificing your integrity.
This work is all about developing what I call ‘ethical marketing for uncertain times’.
By the end of this workshop you will learn about:
You will also:
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Tad Hargrave
Founder of Marketing for Hippies
Tad is a hippy who developed a knack for marketing (and then learned how to be a hippy again). Since 2001, he has been touring his marketing workshops around Canada, the USA and Europe, bringing refreshing and unorthodox ideas to conscious entrepreneurs and green businesses, helping them grow their businesses (without selling their souls). In short, he teaches ‘marketing for hippies’ centred on the notion that marketing can feel good and work.
Tad did improv comedy semi-professionally for 25 years, co-ran Edmonton’s progressive community building network TheLocalGood.ca, founded streetcarshows.com and the Jams program of yesworld.org. He speaks Scottish Gaelic and helped to launch and co-facilitate www.novascotiagaelsjam.com.
He is from Edmonton, Alberta (traditionally known, in the language of the Cree, as Amiskwaciy [Beaver Hill] and later Amiskwaciwaskihegan [Beaver Hill House]) and currently lives in Duncan, BC. His ancestors come primarily from Scotland with some from Ukraine as well. He is drawn to conversations around culture-making, politics, history, ancestry, healing, and how those all intersect.
You can learn more about Tad and his work at marketingforhippies.com