Hey there, I haven’t posted a blog in a while because I’ve been traveling and I won’t be able to post much for the next month so I thought I’d give you something extra special. It’s the entire video from my evening, introductory, ‘Marketing for Hippies’ workshop that I led in Chertsey, England which hosted […]
fifteen minutes of free video from my workshop in England Read More
This wonderful, two minute video is a great example of marketing for social change. Give it a watch. I promise it’s worth it. You can watch it here. [vsw id=”_TBd-UCwVAY” source=”youtube” width=”425″ height=”344″ autoplay=”no”]
I just watched the most lucid and incredible video about the ways that spirituality and love meet economics and the current Occupy Movement. In a blog post I wrote on November 18th, I said, At its heart, the occupy movement questions how the richest 1% of the world became so rich and whether the systems
occupy wallstreet – the revolution is love Read More
Natalie Grunberg (pictured below) had an idea for a business. Mail women pretty panties. Once a month. This business is a brilliant example of some many things: niche marketing (panties are for women), having a point of view (it’s about confidence), having a simple, well crafted offer (a pretty panty. mailed monthly), doing something provocative
case study: panty by post Read More
Imagine a holistic health clinic where you didn’t have to pay. Last August, I was emailed a link to a video about just such a clinic in Oakland, California. Since people know I do most of my workshops on a Pay What You Can basis – they tend to send me lots of stories and
oakland’s pay what you want holistic clinic Read More
You might have heard – Egypt is having an uprising. And rumour has is that it’s all because of this one video recorded by Asmaa Mahfouz. Asmaa is a woman so tired of injustice and the lack of basic human rights in Egypt. In his book “The Soul of a Citizen” Paul Rogat Loeb argues
7 marketing lessons from the egyptian uprising Read More
A nine minute video. I met Jeff Golfman almost 15 years ago in California. We lost touch for a while but then got back in touch recently. He spoke about how he’d been raw vegan for so many years and I could feel his passion around it. He was looking to shift careeers but couldn’t
the cool vegetarian blog Read More
A few days ago, I invited people to weigh in on which welcome video was better – my old one that I made myself or my new one made by Donna Santos. The overwhelming majority felt the new one was better. You can learn my basic take on how to make a great welcome video
14 lessons on making a welcome video for your website Read More
As you may know, I’m a huge fan of people having welcome videos for their websites. So, I just got a new welcome video done for my website by my photographer pal Donna Santos. You can see it here. [vsw id=”jEt9hW8YwHI” source=”youtube” width=”425″ height=”344″ autoplay=”no”] It’s replacing the old one (you can watch it below).
welcome video vs. welcome video Read More
So, Chevron’s just come out with a new ad campaign showing how much they care. But is it real? Consider that British Petroleum spent more money rebranding itself as Beyond Petroleum than they did on renewable energy. And that was before they destroyed the gulf. Good deeds or goodwashing? Watch the videos below and leave
Chevron Thinks We’re Stupid Read More