Sales

Guest Post: Are You More Comfortable Being “Salesy” Or “Subtle”

A few months ago, Joseph Riggio (pictured here) sent me an article he’d written about marketing and sales. I finally sat down to review it and wanted to share it with you (with my comments woven in) because I think it lifts up a very important conversation in marketing and sales. My comments will be indented. …

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How to Do Cold Calls Hippy Style

In my mind, Ari Galper has single handedly transformed and revolutionized the world of cold calling. He’s taken something everyone hates and turned it into something people love. A minor miracle – here is just a taste of what he’s got to say on the subject. Check out his website for more (and a free …

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7 Ways to Stop Chasing Decision Makers

Ari Galper hits a homerun with this piece as he describes his unique approach to reach decision makers without pressuring or tricking anybody. Brilliant. 7 Ways to Stop Chasing Decision Makers By Ari Galper, Founder of Unlock The Game ™ You probably know this scenario well: Your main contact at a company has expressed interest …

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How to Use E-Mail “Cold Calls” Without Falling into the SPAM Trap!

Another brilliant piece from Ari Galper about how to send that ‘first email’ to someone you think could be a good fit for your products or services. This is worth its weight in gold. How to Use E-Mail “Cold Calls” Without Falling into the SPAM Trap! By Ari Galper, Founder of Unlock The Game™ “I …

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