marketing tactics

fast marketing vs. slow marketing

Three months ago, I wrote a blog post called Slow Marketing. It was all about how it’s okay (even important) to slow down our marketing. This is a wonderful philosophy but what if you need money yesterday? What if you’re so broke and you can’t afford rent? All of a sudden, the slow approach while […]

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marketing for artists

Most artists are broke. And if you’re a broke and struggling artist  (or know one) I’ve found something wonderful for you. But, before I get to that, let me back up . . . Over the years, I have come to fall deeper and deeper in love with art. And beauty. When I first began

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car magnet marketing

Something simple for you. Sitting here in my workshop in Kelowna and a good fellow named Steve Emrich shared something he’s done that was cheap and easy to do that has gotten him some calls and clients – magnets on his car. Here’s what Steve has to say about his car magnets: “I love my

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welcome video vs. welcome video

As you may know, I’m a huge fan of people having welcome videos for their websites. So, I just got a new welcome video done for my website by my photographer pal Donna Santos. You can see it here. [vsw id=”jEt9hW8YwHI” source=”youtube” width=”425″ height=”344″ autoplay=”no”] It’s replacing the old one (you can watch it below).

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A Tale of Six Ads Toronto

AD #1: The ad below is a great example of a kick ass, attention grabbing poster. The headline immediately establishes what the ad’s about and speaks to people where they live. This ad will immediately grab and speak to anyone who’s interested in farming but doesn’t know where to start. And note the photo is

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