niche

a few niching realizations

Had the best call last week in my Niching for Hippies program.   A few realizations:  the qualities you most want your clients to have are the qualities you need to be bringing to the table yourself the qualities you most want your clients to have are your responsibility: how can you make it easier […]

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‘So You Think You Can Niche?’ Contest – Win $100 Cash + A Spot in My ‘Niching for Hippies’ program ($600) for Less Effort than a Tweet

Do you have a clear niche? Are you sure? Many entrepreneurs I work with believe they do, indeed, have a clear, solid and effective niche for their business. Until I begin to ask a few questions. In my experience, 90% of entrepreneurs have an extremely fuzzy niche (and don’t realize it). But that’s just my

‘So You Think You Can Niche?’ Contest – Win $100 Cash + A Spot in My ‘Niching for Hippies’ program ($600) for Less Effort than a Tweet Read More

the top ten lessons i’ve learned from teaching my six week ‘niching for hippies’ coaching program

This past summer I lead a six week course focused just on niching. I’m doing round two of it in January of 2013 (you can read more about that here). And it’s had me reflecting on what I learned about niching from it. And I learned a lot. These are the lessons I would pass

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Niche Case Study: Career vs. Calling

Lorraine was a part of my six week Niching for Hippies program and, by the end of it, we’d all basically decided to elect her class president for her incredible marketing insights and technological brilliance in helping us with online things and facebook. Lorraine is a life coach. So what. Not to be harsh but

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