Niche

NICHE: Knowing who you’re trying to reach.

____________________________

for more help on figuring our your niche, check NichingSpiral.com.

Note: Many of these videos were made many years ago and there was a PDF download offered for free with them. Those PDF’s have since been turned into blog posts or paid products. I was faced with removing those videos since they pitch those PDF’s or keeping them up and getting the occasional confused email wondering where those free ebooks are. Apologies for any frustration. Eventually the videos will be coming down to be replaced with some more up to date thoughts from me.

Strategy vs Tactics in Marketing (8 minute video)

____________________________

The Four Core Marketing Strategies (11 minute video)

____________________________

five major business struggles (and why niching is the solution to all of them) (15 minute video)

____________________________

The Primary Niching Blunder – Trying to Reach Everybody (11 minute video)

____________________________

The Bullseye Metaphor for Niching (5 minute video)

____________________________

Niching Myths That Keep Us Stuck – Part I

____________________________

Niching Myths That Keep Us Stuck – Part II

____________________________

Niching Myths That Keep Us Stuck – Part III

____________________________

5 Tools to Clarify Your Niche (14 Minute video)

____________________________

Four Steps to Figuring Out Your Niche (10 minute video)

____________________________

Why You Need To Think About Who You’re Trying to Reach

____________________________

Why Fuzzy Niches Don’t Work (Part 1)

____________________________

NICHE: An Introduction

to read some of my blog posts about identify niches for your business click here

____________________________

Big Circle, Little Circles

to read my blog post about this CLICK HERE

____________________________

Explicit without being exclusive.

____________________________

how to narrow your focus without destroying your business

____________________________

why targeting by demographics isn’t enough

____________________________

exactly how to know if your niche is good enough (pt. 1)

____________________________

exactly how to know if your niche is good enough (pt. 2)

____________________________

critical questions to identifying your niche (pt. 1)

____________________________

critical questions to identify your niche (pt. 2)

____________________________

your niche in a single sentence

____________________________