Marketing for Social Change

Coaching As Activism

What if your coaching could be a potent, effective and inspiring form of activism? In asking this question, I am suggesting something to you that might be hard to hear: there’s a good chance that it’s currently not. Let me make my case: the coaching industry grew out of the personal growth industry and the

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Farmers Market Marketing Series #1: What This Series is and Why I’m Doing It.

How this Farmer’s Market Series came to be… Over the coming days, I’ll be releasing a series of blog posts full of marketing ideas for farmers. I was recently asked to put together a workshop on marketing for farmers at Farmer’s Markets. A volley of emails went back and forth that sounded mostly like me saying,

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The Century of the Self

The following text is taken from the incredible site TopDocumentaryFilms where you can find many excellent documentaries you may have missed. I encourage your perusal of this site. * This series is about how those in power have used Freud’s theories to try and control the dangerous crowd in an age of mass democracy. Sigmund

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a blog post in which I discuss why the whole economy is toxic, destructive and suicidal and yet… marketing is needed to fix things?

This is a different sort of blog than I usually write  because it’s not just about marketing. It’s about the context that marketing happens inside of. Namely, the economy. Of course, most of us have some very justifiable issues with marketing. Some of us wonder if even the whole ‘conscious marketing’ thing is bullshit. But those issues

a blog post in which I discuss why the whole economy is toxic, destructive and suicidal and yet… marketing is needed to fix things? Read More

Wealth Inequality in America

If you’ve followed me at all, you’ll know a big issue for me are notions of ‘conscious wealth‘ and ‘abundance’ and the ways these notions have been hijacked by capitalism to justify mindless consumption. This powerful video is a great example of marketing for social change and may just blow your mind on issues of wealth

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The Banksy Manifesto

Banksy is a world famous grafitti artist who has this to say about advertising . . .   A letter from Banksy. People are taking the piss out of you everyday. They butt into your life, take a cheap shot at you and then disappear. They leer at you from tall buildings and make you

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